Meet Valencia resident and businessman, Jerry Citarella, star of one of the Awesometown Ads! 
With nearly 20 years of experience in the financial services industry as a representative, trainer and presenter, Jerry Citarella, RFC, also calls Valencia home. Jerry continuously strives to further his quest to help his clients achieve financial success and protect what is important to them. He provides retirement, estate and individual needs planning, as well as business owner services and executive benefits.
Jerry was named to a top money management firm’s investor advisory committee for the third year in a row — a designation reserved for select financial professionals who then participate in a series of interactive forums to review, analyze and offer suggestions about strategic initiatives and opportunities for growth. Jerry ranks in the top ten percent in the field with his Broker Dealer and locally, he was voted as the Best Investment Advisor in the Santa Clarita Valley for the second year in a row — an honor that Jerry cherishes the most.
In addition to having a strong focus on business; Jerry has also helped local community non-profit organizations in many ways. He currently serves on two boards and is on the advisory board of one of the community’s largest and oldest organizations. His work on these boards and the support of the organizations’ events has been instrumental in their success.
A strong proponent of financial education, Jerry is currently writing a series of books — The Truth Helps — to help consumers navigate their way through the financial planning process. He has also conducted educational seminars since 1992 and has been asked to speak at various national conferences.
In addition to his Valencia-based business, Jerry and his wife reside in Valencia with their daughters!














Wholly crap batman! this will definately turn my night into somethng other than boring ole tv time. Thank you.